Sony Pictures LatAm Adds Ex Telemundo Exec Francisco Rivera In Leadership Restructuring

Sony Pictures Television (SPT) Latin America today announced changes in its top executive team that includes a new co-leadership networks management structure and the addition of Francisco Rivera in the newly created role of Head of Emerging Business for Latin America.

Selina Nederhand has been named SVP and Co-Networks Head of Content Strategy and Luis Sabal is being promoted to SVP and Co-Networks Head of Revenues. Both will collaborate in managing SPT’s channels in the region. All are based in Miami and will report to John Rossiter, EVP, Distribution & Networks, Latin America. The changes are effective July 1.

Nederhand, who has been overseeing content acquisitions for networks, distribution and original productions for networks, will take on additional responsibilities with programming, scheduling, media planning and business affairs for networks reporting to her.

Sabal, most recently VP of Ad Sales for Latin America, will continue to manage ad sales and brand partnerships and innovations for the region, while taking on additional responsibilities for affiliate sales and traffic.

Rivera is responsible for identifying new digital opportunities and will oversee all technology efforts for the digital business as well as tech ops. He previously spent 11 years in various management roles at NBCUniversal’s Telemundo, growing emerging business and the digital portfolio and also worked at Univision Interactive Media from 2002 to 2010.

“This new structure, an extension of the strategy initiated last September, will enable SPT Latin America to be more nimble, better position us to address evolving market forces,” said Rossiter.

SPT Latin America’s network portfolio includes pay TV channel AXN, Sony Channel and the recently launched Sony Movies.

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